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Haydel's Announces Team Gleason as Recipient for 2013 Mardi Gras Bead DogĀ® Raffle

Haydel's Bakery announced today that Team Gleason will be the next recipient of the proceeds from their annual Mardi Gras Bead Dog® statue raffle. A larger than life-size, one-of-a-kind Mardi Gras Bead Dog® statue will be painted by a local artist, hand selected by Steve Gleason himself. The Mardi Gras Bead Dog® statue will be raffled off with 100% of the proceeds going to Team Gleason. 

Haydel's has hosted a Mardi Gras Bead Dog® statue raffle benefiting a local organization or charity every year since 2008. Past recipients include Children's Hospital, Susan G. Komen, and most recently, the Louisiana SPCA.

Steve Gleason played for The New Orleans Saints from 2000-2008. He will always be remembered for his blocked punt on the night the Superdome reopened for the first time after Hurricane Katrina. When Steve was diagnosed with ALS, he launched Team Gleason to show that patients can not only live but thrive after this diagnosis. In doing so, he hopes to inspire others to do the same. The mission of The Gleason Initiative Foundation is to help provide individuals with muscular diseases or injuries with leading edge technology, equipment and services and to raise public awareness about ALS by providing and documenting extraordinary life adventures for individuals with muscular diseases or injuries. For more information on Team Gleason, visit

About the Mardi Gras Bead Dog® Mascot

Up until the 1960's, New Orleans Mardi Gras Krewes threw glass beads. In the mid 1960's plastic beads replaced glass beads as the throw of choice. Often when beads were thrown from floats they became tangled and broken. Children enjoyed sorting through the tangled beads. Soon they discovered when the beads were twisted in various directions they could create different animals. The most popular and easiest to make, was the bead dog. Cub Scout and Brownie Troops, school clubs and various groups of children made the little bead dogs and sold them for fundraising activities. Haydel's decided that this historical little dog would be a wonderful way to give back to the community by raising funds for local charities. Coinciding with Haydel's 50th Anniversary, the Haydel's Mardi Gras Bead Dog® mascot was born. In 2008, local artist, Philip Weddle, was commissioned to create his rendering of the old time bead dog trinket.


Mardi Gras Bead Dog

What's the history behind our Mardi Gras Bead Dog?
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